Real-world examples of efficient website localization services
This is the digital age. Hence, businesses must have the perfect website or e-store in a bid to entice their current as well as prospective customers.
How can brands have access to the perfect website or e-store?
Well, the website or e-store should have the best User Interface (UI) and render the best possible User experience (UX).
Furthermore, the website/e-store should be packed with relevant information and at the same time, the content should be Search Engine Optimized.
Another important aspect that brands need to keep in mind is to make sure that their e-store or official website is localized.
Why website localization is important?
- As per the professional opinions of linguists associated with leading providers of website localization services, properly designed and localized websites tend to help brands by securing a sale whenever one visits the site. At the same time, localized websites also help brands build long standing relationships with their customers. Furthermore, brands that spend generously on website localization services in Mumbai (or in any other location, for that matter) tend to witness a sustainable increment in loyalty among their current customers.
- Localized websites and e-stores also help brands to make sure that their current as well as prospective clients have access to product as well as service suggestions that suit their respective linguistic, personal as well as cultural preferences.
- Websites and e-stores that have been modified by expert linguists also help brands to successfully carry out targeted advertising and promotional campaigns. Targeted advertisement and promotional campaigns entail higher success rates when compared to generic promotional campaigns. In simple words, the money spent on targeted advertisement campaigns entails more returns for the brand.
- Furthermore, professional website localization services also help brands to render their customer base with the best possible experience thus increasing the chances of the customer in question to return and spend their money on the offerings of the brand in question.
Real-world examples of efficient website localization services
There are several real-world examples where website localization and translation services played a pivotal role in the success of a brand. Some of those examples are mentioned in the sections below.
- WWF, better known as the World Wide Fund for Nature, has been associated with the conservation sector since 1960. The organization actively works to protect natural habitats as well as endangered species. The organization has an immense presence on the internet which also means that its primary touchpoint with the world population is its online portals such as its official website or its social media accounts. Hence, when it comes to spreading awareness to a global multilingual and multicultural target audience, WWF relies on the expertise of linguists associated with revered providers of web app localization services.
- AirBnB slowly but surely has spread to more than 220 countries. The brand has successfully disrupted the hospitality industry by making sure that every interaction taking place across its digital touchpoints is personalized. And to achieve this objective, AirBnB chose to partner up with leading website localization companies around the world. The outcome is that AirBnB’s website is available to people around the world in more than 62 languages!
- Leading providers of website localization and website translation services have also helped ASOS — one of the leading eCommerce platforms in the globe. To put things into perspective, language services have helped ASOS to achieve a 149% increment in its digital sales spanning 5 years, and that too without even having a single physical store in the whole world!
BeyondWordz renders website localization services that work
Creating (and maintaining) a multilingual website or an e-store is not easy. Furthermore, without help from expert linguists, the money spent on localizing digital touchpoints could end up getting wasted especially when the deed doesn’t entail projected returns. This is the reason why, if a brand manager or an entrepreneur wants to localize their brand’s official website or e-store, contacting experts in the field such as the ones under the employment of BeyondWordz makes a lot of sense. BeyondWordz has been associated with the language service sector for decades. Furthermore, the agency offers flexible language translation and localization services that always suit the bespoke needs of its clients. The tariffs are reasonable and the agency is also revered for its impeccable customer service. To learn more about the website localization services offered by BeyondWordz, contact the agency today.
